Shel Myeroff, Founder, President And Lead Furniture Designer at CVCF
Shel Myeroff is President and Furniture Builder for Chagrin Valley Custom Furniture. After graduating from Cleveland State University as a Marketing Major, Shel spent 37 years as founder and president of Direct Recruiters in Solon Ohio. He started furniture making 15 years ago out of his garage. Since then, he has gained valuable furniture building experience through woodworking classes, reading about woodworking every day, studying under two remarkable mentors, and hands-on experience making hundreds of custom furniture projects. He never stopped building from day one. After retiring from Direct Recruiters in 2013, Shel immediately opened Chagrin Valley Custom Furniture and became a professional furniture maker. Shel’s biggest passion is helping buyers decide what they want, creating sketches that bring the furniture to life, and delivering a product that always exceeds expectations.
Zach Schulte, Partner, VP Operations & Shop Foreman
After receiving his degree in business from the University of Arizona, Zach Schulte spent 2 years as a finish carpenter before joining the Chagrin Valley team in 2014. In 2016, Zach left for Portland, Oregon to ply his trade as a carpenter and home renovation woodworker. He returned home to Cleveland in early 2018 to become shop foreman at CVCF and continue to master his craft under the tutelage of the veteran furniture makers at CVCF. In January 2019, Zach was named Partner at CVCF and continually strives to introduce new and better processes into furniture making.
Paul Hadley, Custom Metal Designer, Fabricator & Craftsman
Paul has been a metal fabricator, metal furniture maker, designer and craftsman since the 1970’s. Our custom-made iron, wrought iron, steel, aluminum and metal legs are designed in partnership with Paul and fabricated at his shop, CMS Studios in Bedford Heights, Ohio. The wide variety of tools and machines at CMS allows Paul to create and fabricate an enormous variety of artistic and functional pieces, including the unique table legs you find on our site. His work is seen throughout Northeast Ohio, most recently at B-Spot in Eaton Collection, Woodmere.
Ed Johnson, Administrator, Woodworker & Designer
Ed is a veteran furniture maker who joined CVCF when we moved into our new shop facility in 2018. Ed came to Cleveland via Freehold, New Jersey, the same town Bruce Springsteen is from, to work for BP. For over 40 years, Ed has pursued woodworking as a hobby while studying under some of the great furniture making mentors of our day. One of his most valued traits is his ability to identify any issues with any of our machines and fix them right on the spot. Ed’s most prized possession is his Stanley Classic 14″ Bailey Corrugated Wood Plane No.5 which he pulls out to use on the really special projects. In January 2019, Ed was named Administrator and is charged with keeping a tight ship and watching out for quality control.
Eric Goodfellow, Furniture Maker
Eric is a longtime friend of Zach Schulte, CVCF Partner and Shop Foreman. They both pursued careers in woodworking and home remodeling, but in different parts of the country. Now Zach and Eric are reunited on the floor of CVCF where they combine their superb woodworking and carpentry skills in the creation of unique epoxy resin river tables and other solid wood furniture. Where did they learn to work so well together? St. Ignatius High School, of course.
Chris Lentine, Cabinetmaker
Veteran furniture maker and carpenter Chris Lentine came over from his own shop, Casa Bella Design Co., in the summer of 2019 to head up the Cabinetmaking Division at CVCF. He is known for his superb design and woodworking skills with custom cabinetry, architectural millwork, and historic restorations for homes and businesses. His customers include Morton Steak House, Yours Truly Restaurants, Parnell’s Pub, and BarNone. He did historic restoration on the old Lion Knitting Mill building on West 25th Street in downtown Cleveland by building 8 authentic period piece doors using tools and techniques from the early 20th century. Chris loves to push the envelope with his projects, creating engineering and woodworking pieces that have never been imagined before! He attributes much of his artistry to his hobby as a luthier – repairing and building guitars. It is a demanding job that requires exacting methods and engineering knowhow, including special glue, stain and joinery skills.
Brandon Watts, Woodworker and Certified Arborist
Brandon came on board in the summer of 2018. He started out as a woodworking hobbyist in California, doing hand carving with gouges and chisels, then went on to study woodworking in college. Not only does Brandon add superb woodworking capabilities to our team, he also is a Certified Arborist who knows the nature of trees inside and out. He diagnoses trees for diseases and pests and brings sick trees back to health. He’ll make sure the wood for your furniture is happy and healthy!
Brendan Bennett, Marketing Director
After graduating from Kent State University, Brendan began his work as an entrepreneur in the business of flipping Bitcoin. Today, he works hard as an independent digital marketing expert, content writer, and video production expert for companies across Ohio and Pennsylvania. Brendan also manages CVCF’s news page, where content concerning new pages and developments in the world of custom furniture design is updated regularly.
Hank Schulte, Furniture Maker
Hank Schulte graduated from John Carroll University as a teacher with special studies in Industrial Arts. He worked for over 25 years as an Industrial Arts teacher at Beachwood High School in Beachwood Ohio where he taught students CAD Drawing, Photography, Computers, and Shop. Hank came to CVCF four years ago and applied his wood working skills to assist our Master Furniture Makers.
Beth Cohen, Paint Specialist, Furniture Designer & Interior Decorator
Beth has been a professional designer/painter in the Cleveland area for over 30 years. She has extraordinary talent in helping clients fulfill their vision of how they want each piece to be uniquely “theirs”. From one-of-a-kind textures, faux and custom designed patterns, to the ability to see the “color in the color”, each piece has its own signature. Beth is able to guide her clients to their desired finishes with their input, her experience, and make it all work with current or envisioned settings in their home.